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Profile-of-One

Profile-of-One

Video
Video | Thursday, September 15, 2022
Profile-of-One

Profile of One is part of the Cortex AI engineering multi-modal, multi-persona platform that enables organizations to develop enterprise AI applications with observability and operationalization across the full life-cycle. . . .
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Articles
Articles | Friday, September 9, 2022
AI-Powered Personalization

Personalization is a force multiplier—and business necessity—one that more than 70% of consumers now consider a basic expectation. Furthermore, research shows that personalization most often drives 10 to 15% revenue lift (with company-specific lift spanning 5 to 25%, driven by sector and ability to execute). The more skillful a company becomes in applying data to grow customer knowledge and intimacy, the greater the returns. For digitally native companies that forge a data-backed, direct-to-consumer model, personalization isn’t just how they market, it’s how they operate. . . .
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Articles
Articles | Wednesday, July 13, 2022
AI-Powered Personalization Drives Improved Customer Engagement

According to McKinsey research, shoppers have a strong point of view on personalization. 72% said they expect the businesses they buy from to recognize them as individuals and know their interests. Furthermore, over 76% of consumers said that receiving personalized communications was a key factor in prompting their consideration of a brand, and 78% said such content made them more likely to repurchase. Personalization is especially effective at driving repeat engagement and loyalty over time. . . .
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Articles
Articles | Friday, June 10, 2022
Cortex AI Engineering: Paving the Way to Client-centric AI

CognitiveScale’s Cortex AI Engineering platform is build on three pillars: AI Application Development (Composite AI), Personalization and Trust and Governance. As AI evolves from the MLOps era to the era of Client-centric AI, these foundational pillars become more important and impactful . . .
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WhitePaper
WhitePaper | Friday, June 3, 2022
Enhance Customer Data Initiatives with AI-Powered Personalization

Most organizations are looking to leverage their customer data and the insights generated from it in order to improve customer experience and drive value. Customer Data Platforms (CDPs) can be a key component of these initiatives, enabling clients to aggregate client data and make it available to solutions that generate client insights. . . .
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WhitePaper
WhitePaper | Tuesday, May 31, 2022
AI-powered Personalization Across the Customer Journey

Leveraging Artificial Intelligence (AI) will improve the customer journey across the enterprise, from personalized shopping experiences and customer acquisition use cases to contextualized customer engagement and customer service. . . .
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Articles
Articles | Wednesday, March 4, 2020
Trusted AI in Healthcare: Avoiding the Risks of Black Box AI Solutions

Spending on Artificial Intelligence (AI) is expected to more than double from $35 billion in 2019 to $79 billion in 2022, according to IDC forecasts, reflecting the enormous potential societal benefits of AI. Yet broad adoption of AI systems will not come from the benefits alone but from the ability to trust these dynamically evolving digital systems . . .
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Articles
Articles | Friday, February 7, 2020
Consumer Lending and Credit: Tackle Business Risks from AI

The key regulatory issues in consumer lending and credit – fair lending, consumer notification and reporting, and unfair, discriminatory or abusive acts or practices – have implications for various AI business risks.  Institutions should get ahead of the issue and tackle AI business risks head-on . . .
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Articles
Articles | Tuesday, June 25, 2019
The What, How, and Why of Augmented Intelligence (AI) in Healthcare

CognitiveScale is focused on the subset of AI to the right of this spectrum, related to augmented intelligence solutions like those that make knowledge workers smarter (e.g. caregivers or service reps in healthcare). CognitiveScale's platforms also enable cognitive process improvement . . .
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Articles
Articles | Tuesday, May 14, 2019
How AI is Shaping the Future of Healthcare

There is no doubt that AI is helping healthcare organizations perform at levels they never thought possible. While most AI approaches focus on replacing humans, our Augmented Intelligence software pairs people and machines to impact key healthcare constituents and processes . . .
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Articles
Articles | Wednesday, April 3, 2019
3 Critical Questions About Augmented Intelligence

the real power of AI is not about replacing what humans do, but rather augmenting it. We call this Augmented Intelligence (AI), i.e. pairing humans with machines, to help them do their jobs better—and more efficiently . . .
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CaseStudy
CaseStudy | Monday, April 30, 2018
Guided Help Desk Case Study

Learn how a Global 100 consumer packaged goods (CPG) company used augmented intelligence from CognitiveScale to Facilitate more frequent employee self-help, re­ducing the number of support tickets processed by expensive specialists. 30%+ reduction in tickets fielded by the support center. 50% faster time to resolution . . .
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Articles
Articles | Friday, April 20, 2018
Use AI to Drive New Levels of Personalization

Identifying millions of insights within a certain industry is pointless unless individual users can consume this insight. If you don’t understand how to contextualize this information for an end user to consume and solve their problem or answer their question, you inundate the user with a flood of insight that doesn’t align to their interest—and you likely lose them entirely. . . .
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CaseStudy
CaseStudy | Tuesday, April 17, 2018
Trading Insights Case Study

Learn how a global financial services company used augmented intelligence from CognitiveScale to drive new trading insights . . .
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CaseStudy
CaseStudy | Tuesday, April 17, 2018
Shopper Engagement and Conversion Case Study

Learn how a research team at a global bank used augmented intelligence from CognitiveScale to automate the smart push of insights to replace the manual pull of external news and easy-to-miss internal data . . .
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Articles
Articles | Thursday, February 9, 2017
Five missing elements in the AI Revolution

Artificial Intelligence (AI) is rapidly expanding and affecting every aspect of our daily life. We have no doubt come a good distance on what is indeed a very long AI road. But many dangers and problems still persist, if we don' . . .
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Articles
Articles | Sunday, January 15, 2017
Top Retail Tech Trends To Look For at #NRF17

AI is one of the biggest and most exciting areas of innovation in retail. Machine intelligence is transforming the entire shopping experience -- moving us away from cookie cutter shopping on websites and apps, to a much more . . .
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Articles
Articles | Thursday, July 7, 2016
Changing Patient-Centric Care with Machine Intelligence

In 2014, The Milken Institute published the study Chronic Disease and Wellness in America. They found that ?In the realm of health, there are no more deadly and costly threats to patients, their families, and the economy than chronic disease . . .
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